# MASTER KICKSTARTER CAMPAIGN BLUEPRINT
## We Own AI — The New American Dream

**Status:** Internal operating document — not a live Kickstarter page  
**Prepared:** Monday, September 21, 2026  
**Prepared for:** @LFG (campaign owner of this request) · WeOwnNet team  
**Working calendar (not locked):** Friday, October 2 – Wednesday, November 4, 2026 · 33 days  
**Funding floor in source docs:** $5,000  
**Confidential** · © 2026 WeOwnNet / BurnedOut Media

#WeOwnAI · #BuildInPublic · #WeOwnSeason005 *(season tag still **OWNER DECISION REQUIRED**)*

---

### How to read this document

| Label | Meaning |
|---|---|
| **Confirmed from source** | Present in the April 25, 2026 master plan PDF (21 renderable pages) or explicitly restated without change |
| **Recommended (consolidated)** | Strongest combined recommendation from the PDF + in-thread agent passes. Not a locked business fact |
| **SOT-cited** | Cited by multiple review seats from PRJ-031 / `RESEARCH/AIBOOK_PRJ031_LEARN_5017.md`. Treated as team source-of-truth *candidates*, not invented here, and not independently re-fetched in this pass |
| **OWNER DECISION REQUIRED** | Missing, conflicting, or policy-sensitive. Do not put on the Kickstarter page until the owner decides |
| **DATE TO BE CONFIRMED** | Date depends on the launch-anchor decision |

Nothing in this blueprint invents prices, print costs, shipping costs, partnership commitments, manufacturing capacity, or a locked launch date.

**Kickstarter public-page rule (P0):** the live campaign page, video, and ads must not use NFT / token / Web3 language. Kickstarter rejects that class of copy. Original “NFT subscription” language is preserved only as a historical/internal offer question (Decision D5) and is translated on every public-facing section to **Digital Access Subscription / digital access key**.

**33-day convention:** Kickstarter runs **launch timestamp + 33 × 24 hours** (exclusive span). Friday Oct 2 → Wednesday Nov 4. Inclusive counting (start + 32 days) would wrongly land on Tuesday Nov 3. Do not “fix” this later.

---

## Table of Contents

1. Executive Summary
2. Campaign Vision
3. Target Audience
4. Campaign Messaging
5. Kickstarter Page Blueprint
6. Campaign Video Blueprint
7. Funding Strategy
8. Rewards & Pricing
9. Stretch Goals
10. Pre-Launch Strategy
11. Launch-Day Strategy
12. Campaign Marketing Plan
13. Content & Creative Plan
14. Campaign Timeline
15. Operations & Fulfillment
16. Budget & Financial Planning
17. Risks & Contingency Planning
18. Roles & Responsibilities
19. Campaign KPI Dashboard
20. Master Action Plan
21. IDEA BANK
22. OWNER DECISIONS REQUIRED
23. AGENT CONTRIBUTION MAP
24. Quality-control record

---

## 1. Executive Summary

**We Own AI — The New American Dream** is a multi-author book campaign on Kickstarter, published under BurnedOut Media / WeOwnNet. The April 2026 master plan (LibreOffice 24.2, created 2026-04-25, 21 pages — the file’s internal `/Count 38` is stale metadata) set a **$5,000** goal, a **33-day** Friday→Wednesday window, **seven reward tiers**, and a content engine aimed at financial advisors and professionals on LinkedIn.

That original live window (**June 26 – July 29, 2026**) is past. This channel is tagged **{Oct-2026}**. An in-channel alternate (**Saturday, September 26, 2026**) exists on the AiBook.fun description and is **not** used as the working calendar: it is a Saturday (breaks the Friday protocol) and leaves ~5 days with no room for Kickstarter’s 5–7 business-day review.

**Working strategy (recommended, not locked):**

1. Treat the **$5,000** figure as the **public funding floor** so the campaign can fund fast and generate social proof. That philosophy is confirmed from the original plan.
2. Use a **Friday, October 2, 2026** launch and **Wednesday, November 4, 2026** close unless the owner picks another Friday. **OWNER DECISION REQUIRED (D1).**
3. Submit the Kickstarter page for review **immediately**. For an Oct 2 launch, submit-by is **Wednesday, September 23, 2026**. Sep 23 + 7 business days = **October 2 itself — zero slack.** If the page is not submitted by Sep 23, the working default becomes **Friday, October 9 – Wednesday, November 11**.
4. Keep the original 7-tier *shape* (digital → early-bird → paperback → collector → ongoing digital access → two retreats) but **do not publish NFT wording**, blank prices, or past-season retreat labels.
5. Measure success as **audience + proof**, not just cash: email list, backers, LinkedIn impressions, and a funded campaign that seeds later products.

**What this campaign is (confirmed):** a visibility and community engine for a book about AI ownership / the “new American dream,” aimed at advisors and professionals, built in public.

**What this campaign is not (until the owner says otherwise):** a Web3 mint, an NFT drop, or a locked $35K/$54K raise. Those figures appear only as SOT-cited options (Decision D2).

---

## 2. Campaign Vision

### 2.1 Mission (confirmed intent)

Build a public, fundable story around *We Own AI — The New American Dream* that:

- puts the book in front of financial advisors and professionals who feel burned out or displaced by AI;
- grows an owned email list of backers;
- establishes thought-leadership for WeOwnNet / BurnedOut Media;
- seeds later products, retreats, and an ongoing digital-access offer;
- funds at a deliberately achievable floor so social proof arrives early.

### 2.2 Campaign objective

| Layer | Objective | Source |
|---|---|---|
| Minimum | Campaign funds at **$5,000** | Confirmed |
| Proof | Fund inside 48 hours; 100 backers | Confirmed targets |
| Community | 200+ new email subscribers | Confirmed target |
| Brand | LinkedIn as primary channel; #BuildInPublic narrative | Confirmed |
| After | Physical books + digital rewards fulfilled; retreats only if dates are real | Confirmed structure + owner call on seasons |

### 2.3 Value proposition (recommended)

**For** advisors and professionals who feel the ground moving under their practice,  
**We Own AI** is a multi-author field book on owning AI as a new form of American agency — not renting it from someone else’s stack.  
**Unlike** generic “AI will change everything” titles, this campaign is built in public by the people writing it, with a Kickstarter that is meant to fund, ship, and start a community — not to mint collectibles.

### 2.4 Positioning

- **Category:** non-fiction / professional book + community, not gadget hardware.
- **Tone:** candid, builder, anti-hype. Burnout is the pain; ownership is the promise.
- **Proof style:** #BuildInPublic process, multi-author voices, live campaign metrics.
- **Differentiation (recommended):** the campaign *is* the first chapter of the brand — advisors watch the team ship in public, then buy into the book and (optionally) the retreats.

### 2.5 What must not appear on the public page

- NFT, token, mint, Web3, crypto-gated access.
- Past seasons sold as current (“Colorado Summer 2026”).
- Placeholder “[TBD]” prices.
- A Saturday Sep 26 launch presented as locked.
- Invented stretch-goal dollar amounts.

---

## 3. Target Audience

Confirmed from the original plan: **financial advisors and professionals**, reached primarily on **LinkedIn**, secondarily on **X/Twitter**.

### 3.1 Primary audience

| Attribute | Working definition |
|---|---|
| Who | Practicing financial advisors, planners, and adjacent professionals |
| Problem | Burnout, feeling stuck, fear of being automated or disintermediated |
| Motivation | Practical path to use / own AI in the practice; status of being early without being reckless |
| Why Kickstarter | They fund people and ideas they can tell a story about; a low-friction digital pledge is an easy yes |
| Channel | LinkedIn (primary). BurnedOut Media cadence already designed for this feed |

### 3.2 Secondary audiences (recommended, from original extras)

- **Operators / builders** around WeOwnNet who already follow #BuildInPublic.
- **Retreat-curious** members who will only convert if **2027 (or contracted 2026) dates** are real.
- **Multi-author circle** (contributors Brian and Lou, plus @THY / @CEO networks) as Day-1 surge, not as the whole market.

### 3.3 Ideal backer

Someone who will (a) pledge a digital tier in the first 48 hours, (b) share the campaign to two other advisors, (c) join the email list, (d) still be a reader when the paperback ships in **February 2027** (recommended public delivery month — **OWNER DECISION REQUIRED, D15**).

### 3.4 Reasons they support

1. The pain copy is about *them* (burnout / stuck), not about the authors.
2. The goal looks achievable — they are not being asked to rescue a $100K gadget campaign.
3. Multi-author = more than one voice they might already know.
4. Digital reward is immediate-feeling; physical is a signed artifact.
5. Retreats are a high-ticket identity purchase **only if dates are future and specific**.

---

## 4. Campaign Messaging

### 4.1 Core message (recommended)

**Own the intelligence that is about to own your industry.**  
*We Own AI — The New American Dream.* A book, a public build, and a community for advisors who refuse to be rented their future.

### 4.2 Narrative arc

1. **The ground is moving.** Advisors feel it as burnout, not as a keynote.
2. **Renting AI is the old deal.** Tools without ownership recreate the same dependency.
3. **This book is the field guide.** Multi-author, built in public, written from the work.
4. **Kickstarter is how we ship it with you.** Low floor, real rewards, no vapor.
5. **After funding:** books, access, and (if the owner keeps them) retreats.

### 4.3 Selling points (from source, not invented features)

- Confirmed title and positioning: *We Own AI — The New American Dream*
- Multi-author format (pivot already in the April wireframe)
- #BuildInPublic process as content, not as decoration
- LinkedIn-native campaign (advisors already live there)
- Deliberately fundable $5K floor → social proof
- Physical signed book + digital formats
- Optional high-touch retreat tiers **if dates are real**

### 4.4 Proof points available vs missing

| Proof | Status |
|---|---|
| Cover concepts / mockups (3 covers, 7 mockups marked approved in April) | Confirm still current |
| Team RACI and named contributors | Confirm roster (D10) |
| Live campaign metrics once launched | Generated in-campaign |
| Testimonials / advisor quotes | **Not in source** — do not invent. Collect during pre-launch or use process-proof instead |
| Print vendor, unit cost, ship quotes | **Not in source** |

### 4.5 Calls to action (hierarchy)

1. **Primary:** Back the campaign on Kickstarter (digital tier as default yes).
2. **Secondary:** Share + tag two advisors.
3. **Tertiary:** Join the email list (FluentCRM — **OWNER DECISION REQUIRED** that it is live, D16).
4. **Do not CTA:** “mint,” “token,” “join the NFT.”

### 4.6 Messaging hierarchy for every asset

1. Pain (burnout / stuck)  
2. Stakes (ownership vs rental)  
3. Offer (book + how to back)  
4. Proof (progress, people, process)  
5. Urgency (only when true: early-bird remaining, hours left)

---

## 5. Kickstarter Page Blueprint

Original wireframe: **8 blocks + 7 tiers**. Joe Pulizzi *Content Entrepreneur* page was the named benchmark (30 min research task). Below is the recommended public structure. Copy is directional, not final page prose.

### 5.1 Above the fold

- **Headline:** We Own AI — The New American Dream
- **Subhead:** A field book for advisors and professionals who want to own the AI era — not rent it.
- **Hero:** book mockup + (if ready) 2–3 min video. Image-only is an approved fallback.
- **Primary button:** Back this project
- **Trust strip:** 33 days · publishing under BurnedOut Media / WeOwnNet · estimated delivery **February 2027** for physical (**D15**)

### 5.2 Recommended section order

| # | Section | Purpose | Visual |
|---|---|---|---|
| 1 | Hook / who this is for | Advisor recognizes themselves in one screen | Pain-led graphic |
| 2 | The problem | Burnout, displacement, rented tools | Short bullets, not a lecture |
| 3 | The book | What it is, who wrote it, why now | Cover + 3 mockups |
| 4 | What’s inside | Chapter preview / excerpt (Post 4 content) | Excerpt card |
| 5 | The authors | @THY, @CEO, Brian, Lou | 4 headshot graphics (800×800) |
| 6 | Rewards | 7 tiers as **decided** — no TBD, no NFT words | 7 tier images 1200×628 |
| 7 | Stretch goals | Only published goals with real unlocks | 5 graphics if amounts locked |
| 8 | Timeline / delivery | Campaign → production → ship | Simple dated infographic |
| 9 | Risks & challenges | Honest: compressed runway, print/ship, retreat dates | Plain text (KS expects this) |
| 10 | FAQ | Delivery, shipping, digital access, refunds | Text |
| 11 | How to help besides backing | Share + tag 2 advisors | Share graphic |
| 12 | Final CTA | Restate the one action | Cover + button |

Legal pages: original plan clones **6 legal pages from pTokenAssets**. **OWNER DECISION REQUIRED (D11)** that this source is still correct.

### 5.3 Trust-building (recommended)

- Real names and roles; no anonymous “the team.”
- Show the April–September work as process proof (covers, mockups, wireframe) without pretending the June campaign happened.
- State Kickstarter’s all-or-nothing rule in one sentence.
- Do not claim retention, NFT scarcity, or token utility.

### 5.4 FAQ seeds (do not publish until answers are owned)

- When do digital vs physical rewards arrive?
- Do you ship internationally? **Not in source.**
- What is the ongoing digital access offer, in non-NFT language?
- What happens if a retreat date moves?
- How are refunds handled if Kickstarter funds / if a reward is delayed?

### 5.5 Public-language translation (mandatory)

| Internal / original | Public Kickstarter |
|---|---|
| NFT subscription model | Digital Access Subscription |
| NFT-gated content | Members-only digital library / digital access key |
| NFT model (checklist) | Ongoing digital access offer |
| eBookNFT | Never on the page (SOT-cited) |

---

## 6. Campaign Video Blueprint

### 6.1 Primary hero video

| Item | Value | Notes |
|---|---|---|
| Length | 2–3 minutes | Confirmed from original inventory |
| Record | @THY | Confirmed |
| Edit | @LFG | Confirmed |
| Fallback | Image-only KS page | Confirmed mitigation; likelihood now **High** |

If footage is not in hand this week, **submit for Kickstarter review without the video.** Add it post-approval. Do not hold review for the hero.

### 6.2 Recommended storyline (creative direction, not a locked script)

| Time | Beat |
|---|---|
| 0:00–0:12 | Hook: an advisor’s real sentence about burnout / “AI is coming for my book of business.” Face to camera. |
| 0:12–0:35 | Problem: rented tools, hype fatigue, no ownership. |
| 0:35–1:10 | The book: title, who it’s for, multi-author, flip through mockups. |
| 1:10–1:40 | Founders / why Kickstarter / built in public. |
| 1:40–2:10 | Rewards in human language (ebook, signed book, access, retreats **if in scope**). No NFT words. |
| 2:10–2:30 | CTA: back today, share with two advisors, we ship. |

### 6.3 Supporting videos (confirmed inventory)

| Video | When (working calendar) | Length |
|---|---|---|
| 15–30s ad cut from hero | Ads week (Oct 9–15 if Oct 2 launch) | 15–30 sec |
| 3–5 Live Q&A clips | Mid-campaign | 30–60 sec |
| Signing-day clip | Fulfillment | 30–60 sec |

### 6.4 Additional video ideas (Idea Bank — not in the original four)

HeyGen / presenter cuts already exist in adjacent WeOwnNet work. **Do not commit them as Kickstarter assets** unless the owner pulls them in. They are preserved in §21.

---

## 7. Funding Strategy

### 7.1 Confirmed logic

The **$5,000** goal is intentionally low so the campaign funds quickly. Money is not the primary win; **visibility, list, and proof** are. Week-1 goal in the original: **FUNDED + 200 backers**.

### 7.2 Two ladders in the record — do not blend silently

| Ladder | Amounts | Status |
|---|---|---|
| Original master plan | Public goal **$5,000** · stretch target in metrics **$15,000+** | Confirmed in PDF |
| SOT-cited PRJ-031 | **$5K minimum / $35K target / $54K stretch** | SOT-cited · **OWNER DECISION REQUIRED (D2)** |

**Recommended handling:** keep **$5,000** as the Kickstarter *goal* (the number that unlocks funding). If the owner adopts the SOT ladder, publish **$35K / $54K as stretch goals**, not as the KS goal. Raising the KS goal to $35K without a proven pre-launch list is how book campaigns miss. That is a recommendation, not a fact.

### 7.3 Duration

33 days, Friday launch, Wednesday close. Working: **Oct 2 – Nov 4, 2026**. Alternate recorded: Sep 26 – Oct 29 (not recommended). Slip: **Oct 9 – Nov 11**.

### 7.4 Early momentum

- Personal networks of @THY, @LFG, @CEO, @GTM, Brian, Lou on Day 1.
- Catch-up burst of the three missed hype posts (announcement / cover / who it’s for) before “TOMORROW.”
- Pre-made FUNDED graphic so the screenshot exists the minute $5K hits.
- Do not start paid ads until organic proof exists (original: ads week = week after launch).

### 7.5 Launch targets (confirmed unless owner refreshes — Decision D8)

| Metric | Target | Stretch |
|---|---|---|
| Raised | $5,000 | $15,000+ *(or SOT $35K/$54K if adopted)* |
| Backers | 100 | 300+ |
| Time to fund | 48 hours | 24 hours |
| Email | +200 | +500 |
| LinkedIn impressions | 50,000 | 150,000+ |
| Retreat backers | 5 | 15+ |

MiMo flagged that a compressed 11-day runway may warrant a metrics refresh. **OWNER DECISION REQUIRED (D8)** to keep or revise.

---

## 8. Rewards & Pricing

Seven-tier **structure** is confirmed. **Every price is unconfirmed.** SOT cites **$47/year annual digital** as a known value that *could* inform the digital / access tiers. It is **not** written onto the page here.

### 8.1 Tier structure (public names)

| Tier | Public name | Includes (from source) | Limit in source | Price |
|---|---|---|---|---|
| 1 | Digital Supporter | eBook (PDF + Kindle) + backer updates | TBD | **OWNER DECISION REQUIRED** |
| 2 | Early Bird eBook | eBook at a discount | **200** (confirmed limit) | **OWNER DECISION REQUIRED** |
| 3 | Paperback | Signed paperback + eBook | TBD | **OWNER DECISION REQUIRED** |
| 4 | Collector’s Bundle | Signed paperback + eBook + exclusive extras | TBD | **OWNER DECISION REQUIRED** |
| 5 | Digital Access Subscription | Ongoing members-only digital access + all digital rewards | TBD | **OWNER DECISION REQUIRED** · map to $47/yr if owner adopts SOT |
| 6 | Retreat: Colorado | Retreat ticket + signed book + all digital | TBD | **OWNER DECISION REQUIRED** · season/year **D6** |
| 7 | Retreat: St. Pete | Retreat ticket + signed book + all digital | TBD | **OWNER DECISION REQUIRED** · season/year **D7** |

**Do not** title Tier 5 “NFT Subscription” on Kickstarter.

### 8.2 Early-bird logic (confirmed)

Cap of **200** on the discounted eBook. Pre-make the “Early Bird SOLD OUT” graphic.

### 8.3 Pricing logic (recommended, not numbers)

- Digital yes-price should feel impulse-level for an advisor.
- Early-bird only works if the discount vs Tier 1 is real and the 200 cap is visible.
- Paperback must cover print + sign + pack + ship + Kickstarter fees, or the tier loses money. **Unit costs are not in source — do not guess.**
- Retreats should not be listed until dates exist; a retreat with no date is a policy and trust problem.

### 8.4 Bundles / extras

“Exclusive extras” on Tier 4 are unnamed in source. **OWNER DECISION REQUIRED (D17)** — possible extras (Idea Bank only): bonus PDF, annotated chapter, workshop recording, signed bookplate. Do not publish extras that are not producible.

---

## 9. Stretch Goals

Five stretch-goal graphics are planned. Amounts and unlocks are placeholders in the PDF.

### 9.1 Recommended structure (owner must lock amounts)

Publish stretches only after D2:

| Order | If owner keeps PDF metrics | If owner adopts SOT ladder | Unlock ideas already in source |
|---|---|---|---|
| 1 | First step above $5K | Toward $35K | Bonus chapter |
| 2 | Mid | $35K target | Audiobook sample |
| 3 | — | Between $35K and $54K | **OWNER DECISION REQUIRED** |
| 4 | — | $54K stretch | **OWNER DECISION REQUIRED** |
| 5 | $15K+ stretch in original metrics | Beyond $54K or community unlock | **OWNER DECISION REQUIRED** |

### 9.2 Rule for stretches

Each unlock must **not** add fulfillment risk the team cannot staff. Prefer digital unlocks (extra chapter, worksheet, live Q&A replay) over extra physical SKUs. Physical add-ons during a first book campaign are how ship dates slip.

---

## 10. Pre-Launch Strategy

Remaining runway from Sep 21 is **11 days** to Oct 2, or **5 days** to Sep 26 (not recommended), or **18 days** to Oct 9 if review slips.

### 10.1 Kickstarter pre-launch activity

1. Finish page copy + images enough to **submit for review**.
2. Submit **Wed Sep 23** at latest for Oct 2.
3. Use Kickstarter pre-launch / “Notify me” only if the page is actually submitted — otherwise it is theater.

### 10.2 Landing pages & email

- Campaign site in the PDF: **burnedoutadvisor.com**. Candidates from review seats: **aibook.fun** (auto-renew confirmed in-thread; expiry flag CLOSED) and **weown.academy**. **OWNER DECISION REQUIRED (D4).**
- FluentCRM + Stripe: @GTM. Needed for list capture. Due on working calendar **Sep 25**.
- Blog: WordPress `/blog`, Yoast/RankMath, About + Contact pages, 4 author profiles.

### 10.3 Six hype posts (offsets confirmed; dates assume Oct 2)

| # | Theme | Offset | Working date | Status |
|---|---|---|---|---|
| 1 | “We’re writing a book.” | Day −21 | Fri Sep 11 | **Past** — catch-up burst if unpublished |
| 2 | Cover reveal | Day −16 | Wed Sep 16 | **Past** — catch-up |
| 3 | “Who this book is for” | Day −12 | Sun Sep 20 | **Past** — catch-up |
| 4 | Chapter preview | Day −8 | **Thu Sep 24** | Still ahead |
| 5 | “Why Kickstarter” | Day −4 | **Mon Sep 28** | Still ahead |
| 6 | “TOMORROW” | Day −1 | **Thu Oct 1** | Still ahead |

Do not skip 1–3 and jump to “TOMORROW.”

### 10.4 Community / creators / PR / paid (pre-launch)

- Original paid plan starts **after** launch (week 2). Do not spend pre-launch budget that is not in the source.
- Podcast/blog outreach sits with @CEO in the RACI — **no named outlets in source.** Do not invent a media list.
- Influencer plan: not specified beyond “share + tag 2 advisors” and personal networks. That *is* the creator strategy until the owner adds names.

### 10.5 Testing

- Test every KS link, image, and (if present) video before launch week.
- Test ad account with a small budget **before** ads week (@CEO, due Oct 8 on working calendar).
- Rehearse the 3:05 AM PST LinkedIn fire **or change the protocol (D12).**

---

## 11. Launch-Day Strategy

Assume working launch **Friday, October 2, 2026**. Shift the clock, not the sequence, if D1 changes.

### 11.1 First 24 hours (confirmed protocol)

| Time (PST) | Action |
|---|---|
| 3:00 AM | Wake. War mode. **D12 if this is not real.** |
| 3:05 AM | LinkedIn launch post LIVE (6:05 AM EST) |
| 5:00 AM | X/Twitter launch post LIVE (8:00 AM EST) |
| 6:00 AM | Reply to everything within 1 hour |
| 9:00 AM | “X% funded in Y hours” graphic + post |
| 12:00 PM | Reply every comment on the launch post |
| 3:00 PM | Second progress post |
| 6:00 PM | Backer milestone graphic if earned |
| 9:00 PM | Day 1 recap |

Week-1 goal: **$5,000 funded + 200 backers.** Reply within 2 hours thereafter. DM thank-you to every backer who shares publicly. Post FUNDED the minute it is true.

### 11.2 First 48–72 hours

- Backer Update 1 (Day 2–3): thank you, Day 1 stats, what’s next.
- Keep LinkedIn + 3–5 X posts/day.
- Do not turn on the full ad set until organic proof exists (original: ads week = following week).
- If funding is slow despite the low goal: activate remaining personal networks before spending.

### 11.3 First week (Fri Oct 2 – Thu Oct 8)

- Daily milestone graphics (25 / 50 / 75 / 100%).
- Behind-the-scenes LinkedIn.
- Protect @LFG rest window if the compressed runway is already eating the operator.

---

## 12. Campaign Marketing Plan

One coordinated engine. LinkedIn is the spine.

### 12.1 Organic social

- **LinkedIn / BurnedOut Media:** 10 posts/week through close (original cadence).
- **Campaign LinkedIn:** daily + extras during the 33 days.
- **X:** 3–5/day, adapted from LinkedIn, not raw dumps.
- Mid-campaign: “Share + tag 2 advisors.”
- Mid-campaign: Live Q&A with @THY (LinkedIn Live or Zoom, 30 min + 30 min prep), then 3–5 clips.

### 12.2 Email

FluentCRM. Backer updates on Kickstarter are **not** a substitute for an owned list. Eight backer-update slots are in §15/§20.

### 12.3 Paid

| Item | Plan |
|---|---|
| When | Week after launch (working **Oct 9–15**) |
| Creative | 3 angles × 2 sizes: Pain, Solution, Social Proof |
| Sizes | 1200×628 and 1080×1080 |
| Platforms | LinkedIn + Meta |
| Video | 15–30s cut from hero |
| Owner | @CEO strategy / campaign manager; @LFG creative |
| Budget | **Not in source — OWNER DECISION REQUIRED (D18)** |

### 12.4 PR / creators / partnerships / communities

Source gives **podcast/blog outreach** as a @CEO workstream with no outlet list. Recommended: start with contributors’ own audiences and advisor groups the team already belongs to. Do not cold-pitch a fabricated journalist list.

### 12.5 Retargeting

Not specified in the PDF. Logical extension of Meta/LinkedIn ads **only if** D18 includes budget and pixels exist. Otherwise skip.

### 12.6 Campaign updates (confirmed slots, Oct 2 calendar)

| Update | Timing | Content |
|---|---|---|
| 1 Thank you | Oct 3–4 | Day 1 stats |
| 2 Progress | Oct 8–11 | Proof + quotes |
| 3 Stretch | When unlocked | Unlock + next tease |
| 4 Mid | Oct 16–19 | BTS, writing, team |
| 5 Final push | Oct 29–31 | Hours, not hype |
| 6 Close | Nov 4–5 | Stats + what next |
| 7 Production | Dec 2026 – early Jan 2027 | Layout progress |
| 8 Shipping | late Jan 2027 | Tracking |

### 12.7 Final countdown (working close Nov 4)

| Milestone | Date | Notes |
|---|---|---|
| 48 hours left | **Mon Nov 2** | 3:00 AM graphic + noon update |
| 24 hours left | **Tue Nov 3** | 6:00 PM |
| Final day | **Wed Nov 4** | 3:00 AM, every 2–3 hours, 6:00 PM “3 hours,” 9:00 PM “1 hour” |
| Close | Nov 4 at **launch hour + 33 days** | Not automatically 11:59 PM |
| Celebration | **Thu Nov 5** morning | Thank-you + stats |

---

## 13. Content & Creative Plan

### 13.1 Graphics (~60+ confirmed)

Finish unfinished items in Remaining Prep. Sizes stay as original.

Priority for review-submit (this week): cover, mockups, 7 tier images, page headers, author headshots. Stretch-goal graphics can follow **if amounts are locked**; do not upload “TBD” stretch tiles.

### 13.2 Video — see §6

### 13.3 Social / ads / email / landing

- 6 pre-launch images (catch-up + remaining).
- Launch day, FUNDED, 4 milestone %, 10 countdown, 48/24/final, thank-you, stats, what-next, share+tag, early-bird sold out, 5 stretch unlocks, 2 retreat graphics.
- 6 ad images.
- Blog ~1/week through close.
- Legal pages, About, Contact, author profiles.

### 13.4 Asset production rule

Batch remaining graphics in 48-hour blocks (burnout mitigation). Do not open new creative concepts that are not on this list unless D19 (scope) says so.

---

## 14. Campaign Timeline

**Anchor:** working launch **Fri Oct 2, 2026**. Every date below is **DATE TO BE CONFIRMED** until D1 is signed. Slip calendar = add 7 days (Oct 9 launch).

| Stage | Working dates | Objective |
|---|---|---|
| Research / planning | Historical (Mar–Apr 2026 PDF) | Done — do not reopen |
| Asset creation (remaining) | **Sep 21–27** | Covers, tiers, page, video-or-fallback |
| Audience building | Catch-up Sep 21–23 + Posts 4–6 | Do not skip 1–3 |
| KS submission / review | **Submit by Wed Sep 23** | 5–7 business days; 7 days lands **on Oct 2** |
| Launch preparation | **Sep 28 – Oct 1** | Launch package, FUNDED, milestones, link test |
| Launch day | **Fri Oct 2** | Protocol §11 |
| Live campaign | **Oct 2 – Nov 4** | Fund, ads week Oct 9–15, Q&A Oct 16–22, countdown Oct 23–Nov 4 |
| Final push | **Oct 23 – Nov 4** | Daily countdown |
| Close | **Wed Nov 4** | Timestamp = launch hour + 33d |
| Post-campaign comms | **Nov 5–6** | Recap + what-next |
| Production | **Jan 8 eBook layout target; Jan 15 format** | Avoid Christmas (literal Day 85 = **Fri Dec 25**) |
| Fulfillment | Signing **Jan 22**; shipped graphic **Jan 29**; public delivery **Feb 2027** | **D13–D15** |

Pre-launch post dates and fulfillment Fridays are weekday-verified on the Oct 2 calendar (independent seats: 19/19 and 26/26 named dates).

**Sep 26 Saturday alternate:** +33 exclusive days = **Thu Oct 29**. Recorded, not used.

---

## 15. Operations & Fulfillment

### 15.1 Production

Original offsets from launch: Day 85 interior layout, Day 90 eBook format, Day 105 signing, Day 110 shipped graphic. From Oct 2 those literals are **Dec 25 / Dec 30 / Jan 14 / Jan 19**. Christmas is unusable.

**Working production targets (holiday-adjusted):**

| Deliverable | Literal offset | Working target |
|---|---|---|
| Recap graphic | Day 34 = close day | **Thu Nov 5** |
| What-happens-next | Day 35 | **Fri Nov 6** |
| Interior layout | Day 85 = Christmas | **Fri Jan 8, 2027** |
| eBook Kindle + PDF | Day 90 | **Fri Jan 15, 2027** |
| Signing content | Day 105 | **Fri Jan 22, 2027** |
| Books-shipped graphic | Day 110 | **Fri Jan 29, 2027** |

Print vendor, bindery, inventory, and postage **are not in the source.** Do not promise a ship method you have not bought.

### 15.2 Customer communication

Eight backer updates (§12.6). Reply-to-everything rule during the live campaign. Post-campaign cadence drops to 3–5 hrs/week.

### 15.3 Contingency

- Image-only page if video is late.
- Slip launch if KS review is open on launch morning (**D14**).
- Digital rewards can ship before paperbacks. State that on the page.
- Retreats: drop from the live page rather than sell a past season.

### 15.4 Connectivity / ops note

StarLink +50GB priority data at Orlando Azur Resorts was logged in-thread as infrastructure for on-site execution. It is **not** campaign copy.

---

## 16. Budget & Financial Planning

**Almost every dollar figure below $5,000 / $15,000+ is missing from source.** This section is a ledger of *categories*, not a fake budget.

### 16.1 Known or source-stated

| Item | Amount | Notes |
|---|---|---|
| Kickstarter goal | $5,000 | Confirmed floor |
| Metrics stretch | $15,000+ | Confirmed as a *metric*, not a KS goal |
| SOT target / stretch | $35,000 / $54,000 | SOT-cited only |
| Digital annual (SOT) | $47/yr | SOT-cited only |
| Team hours | 200–250 hrs | Confirmed estimate |
| Remaining prep this week | 18–24 hrs | Compressed |
| Launch week | 25–30 hrs | Confirmed |

### 16.2 Must be costed before launch (all **OWNER DECISION REQUIRED**)

| Category | Why it matters |
|---|---|
| Kickstarter + payment processing fees | Net ≠ goal |
| Print unit cost × expected paperbacks | Tier 3/4 can lose money |
| Shipping + mailers + signing logistics | Drives delivery month |
| Ad spend (LinkedIn + Meta) | D18 |
| Software (FluentCRM, Canva, SEO plugin) | May already be paid — not in PDF |
| Retreat COGS | Do not sell below cost |
| Contingency reserve | Recommended: do not spend the whole $5K on ads |

**Do not** put a made-up fee percentage or print quote on the page.

---

## 17. Risks & Contingency Planning

Likelihoods updated for an 11-day remaining runway.

| Risk | Likelihood | Impact | Mitigation |
|---|---|---|---|
| KS review still open on launch day | **High** | High | Submit Sep 23; **slip rather than launch unapproved (D14)** |
| Hero video missing | **High** | High | Image-only fallback; add video later |
| NFT/Web3 language in the page | **High if unfixed** | High (rejection) | Translate all four original references before submit |
| Blank prices / past retreat seasons on the page | **High if unfixed** | High | Lock D5–D7 and prices or remove those tiers |
| @LFG burnout | **High** | High | Batch graphics; one rest window before launch week |
| Cover not approved | Medium | High | Three options, hard deadline **Wed Sep 23** |
| Slow Day-1 funding | Low (given $5K) | Medium | Personal networks first |
| Ad account not ready | Low | Medium | Setup before Oct 8; tiny test |
| Contributor bios/headshots late | Medium | Low | Deadline **Sep 25** |
| Holiday collision on production | High if using raw Day 85 | Medium | Use January/February 2027 |
| Selling a past retreat | High if unfixed | High | 2027 or drop |
| Domain confusion | Medium | Medium | Pick one public URL (D4). aibook.fun expiry is **closed** (auto-renew) |
| Inflating KS goal to $35K with no list | Medium if D2 goes that way | High | Keep $5K as the KS goal; put $35K/$54K on stretches |
| Sep 26 Saturday launch | High if chosen | High | Breaks Friday protocol; no review slack |

---

## 18. Roles & Responsibilities

Assignments below are **from the April PDF RACI**. Confirm the roster still holds (**D10**). No new names added.

### 18.1 Named roles (source)

| Role | Handle | Responsibilities |
|---|---|---|
| Author / Visionary | @THY | Book content, video recording, cover approval, KS account, retreat dates, final sign-off |
| Creative Lead / Execution | @LFG | Graphics, social, KS page build, video edit, daily engagement, website |
| CEO / GTM Strategy | @CEO | Ad account, campaign manager, paid ads, podcast/blog outreach, business strategy |
| GTM Support | @GTM | KS page review, Stripe + FluentCRM, technical infrastructure |
| Contributing Author | Brian | Chapter, headshot, bio |
| Contributing Author | Lou | Chapter, headshot, bio |

### 18.2 RACI (source)

| Workstream | @THY | @LFG | @CEO | @GTM |
|---|---|---|---|---|
| Book content & title | R/A | I | C | I |
| Cover & mockups | A | R | I | I |
| KS page build | A | R | C | C |
| Hero video | R record | R edit | I | I |
| Social LinkedIn/X | C | R/A | C | I |
| Paid ads | I | R creative | R/A strategy | I |
| Website & blog | C | R/A | I | C |
| Stripe & email | I | I | C | R/A |
| Retreats | R/A | R graphics | C | I |
| Backer comms | A | R | C | I |
| Fulfillment | R/A | R design | C | C |

### 18.3 AI / agent lane (this thread — coordination, not KS-page credits)

Agents produced revision, verification, and this blueprint. They are **not** Kickstarter “creators” unless the owner says so. Nemotron / similar TRAINS-on-DATA seats were flagged to stay structural-only around pricing placeholders.

---

## 19. Campaign KPI Dashboard

Monitor before and during. Do not invent baselines that were not measured.

### 19.1 Pre-launch

| KPI | Why | Source target |
|---|---|---|
| KS page submitted (Y/N) + review status | Critical path | Submit Sep 23 |
| Email subscribers | Owned audience | +200 / +500 during campaign |
| Hype posts 1–6 shipped (Y/N) | Catch-up vs hole | 6 |
| Cover approved (Y/N) | Blocks page | Sep 23 |
| Hero video or fallback chosen | Blocks quality, not review | This week |

Cost-per-lead, conversion rate, and ad CAC are **not in source**. Track them once ads run; do not publish fake benchmarks.

### 19.2 Live campaign

| KPI | Target | Stretch |
|---|---|---|
| Funding % vs $5K | 100% in 48h | 24h |
| Total raised | $5,000 | $15K+ or SOT ladder |
| Backers | 100 | 300+ |
| Average pledge | *derive, don’t invent* | — |
| KS visits | *not in source* | track in KS dashboard |
| LinkedIn impressions | 50,000 | 150,000+ |
| Blog posts | 8 | 12 |
| Retreat backers | 5 | 15+ |
| Comment reply time | <2 hours | <1 hour on launch day |

### 19.3 Ads (if D18 funds them)

Spend, CTR, CPC, CPA, and which of the 3 angles wins. Kill the loser after a small test; do not “complete the plan.”

---

## 20. Master Action Plan

Status values: **Open** unless the April PDF marked the work complete. “Mostly complete” items are **Verify**, not redo.

### DO NOW (Sep 21–23)

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Lock launch date (D1) | One calendar | Owner | @THY + @GTM + @LFG | Today | Open |
| Strip NFT/Web3 from all public copy | Survive KS review | D5 (offer may stay; words must go) | @LFG | Before submit | Open |
| Submit KS page for review | Start 5–7 day clock | Page complete enough; KS account (D16) | @THY account · @LFG build | **Wed Sep 23** | Open |
| Cover + title confirmation | Unblock graphics | @THY | @THY | Sep 23 | Verify |
| Catch-up posts 1–3 | Don’t jump to TOMORROW | Images | @LFG | Sep 21–23 | Open |
| Confirm public domain (D4) | One URL on the page | Owner | Owner | Before submit | Open |
| Confirm roster (D10) | Authors on the page are real | Owner | Owner | Before submit | Open |

### BEFORE PRE-LAUNCH (still this week)

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Hero footage or fallback call | Page can ship | @THY time | @THY / @LFG | Sep 23–25 | Open |
| Stripe + FluentCRM | List is real | @GTM | @GTM | Sep 25 | Open |
| Bios + headshots | Authors section | Brian, Lou, @THY, @CEO | Contributors | Sep 25 | Open |
| Legal pages source (D11) | KS compliance pages | Owner | @LFG | Before submit | Open |
| Retreat keep/drop (D6, D7) | No past-season SKUs | @THY dates | @THY | Sep 24 | Open |
| Prices on all live tiers | KS will ask | D3, D5, D17 | Owner | Before submit | Open |

### PRE-LAUNCH (Sep 24 – Oct 1)

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Post 4 chapter preview | Keep sequence | Excerpt exists | @LFG | Thu Sep 24 | Open |
| Post 5 Why Kickstarter | Educate | — | @LFG | Mon Sep 28 | Open |
| Post 6 TOMORROW | Hype | Posts 1–3 actually out | @LFG | Thu Oct 1 | Open |
| Launch package + FUNDED + milestones | Fire on time | Graphics | @LFG | Sep 28–Oct 1 | Open |
| Link/video QA | No broken page | Page | @LFG | Oct 1 | Open |
| Rehearse 3:05 AM PST or change it | Don’t discover at 3 AM | D12 | Launch operator | Oct 1 | Open |
| Confirm KS **approval** in hand | Go / slip | Review | @THY / @LFG | Oct 1 | Open |

### LAUNCH WEEK (Oct 2–8)

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Execute §11 protocol | Fund + 200 backers | Approval | @LFG + @THY | Oct 2 | Open |
| Reply <2h; DM sharers | Social proof | — | @LFG | Daily | Open |
| FUNDED graphic when true | Screenshot moment | $5K | @LFG | Triggered | Open |
| Backer update 1 | Trust | Day 1 stats | @LFG / @THY | Oct 3–4 | Open |
| Ad account ready | Ads week | @CEO | @CEO | Oct 8 | Open |

### LIVE CAMPAIGN (Oct 9 – Oct 22)

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Ads live (3×2) | Scale after proof | Creative + budget D18 | @CEO / @LFG | Oct 9–15 | Open |
| Video ad cut | If hero exists | Hero | @LFG | Oct 9–15 | Open |
| Share + tag post | Organic | Graphic | @LFG | Oct 16–22 | Open |
| Live Q&A + clips | Mid-campaign energy | @THY | @THY / @LFG | Oct 16–22 | Open |
| Updates 2–4 | Trust | — | @LFG | Per §12.6 | Open |

### FINAL PUSH (Oct 23 – Nov 4)

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Daily countdown graphics | Urgency that is true | — | @LFG | Oct 23–Nov 4 | Open |
| 48h / 24h / final hours | Close strong | Clock | @LFG | Nov 2–4 | Open |
| Update 5 | Last chance | — | @LFG | Oct 29–31 | Open |
| Close at launch-hour + 33d | Correct timestamp | D1 | — | Nov 4 | Open |
| Celebration Nov 5 | Thank / stats | Final numbers | @LFG | Nov 5 | Open |

### POST-CAMPAIGN

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Recap + what-next | Set delivery expectations | Close | @LFG | Nov 5–6 | Open |
| Update 6 | Close story | — | @LFG / @THY | Nov 4–5 | Open |

### FULFILLMENT

| Task | Objective | Dependencies | Role | Timing | Status |
|---|---|---|---|---|---|
| Interior layout | Physical book | Files, designer | @THY / @LFG | **Jan 8, 2027** | Open |
| eBook format | Digital delivery | Layout | @LFG | **Jan 15, 2027** | Open |
| Signing day content | Proof of physical | Printed stock | @THY / @LFG | **Jan 22, 2027** | Open |
| Ship + graphic | Close the loop | Postage, list | @THY / @LFG | **Jan 29, 2027** | Open |
| Updates 7–8 | No radio silence | — | @LFG | Dec–Jan | Open |

---

## 21. IDEA BANK

Valuable ideas that are **not** in the primary path, or were proposed by one seat, or would add scope. Kept so they are not silently deleted.

| Idea | Origin | Why it is not primary | When to pull it in |
|---|---|---|---|
| Public KS goal = $35K / stretch $54K | SOT-cited PRJ-031 | Conflicts with confirmed $5K floor philosophy | Only if D2 chooses the SOT ladder **and** pre-launch list supports it |
| $47/yr as the named Digital Access price | SOT-cited | Not in the PDF; would invent if published without D3 | If owner adopts |
| weown.academy as campaign URL | 🌾 MiMo | Third candidate after burnedoutadvisor.com and aibook.fun | D4 |
| Refresh impression/backer targets for 11-day runway | 🌾 MiMo | Original 100 / 50K / $15K+ still usable | D8 |
| HeyGen presenter videos as KS supporting films | Adjacent WeOwnNet packages in OUTBOX | Not in the 4-video inventory | If hero cannot be recorded |
| Joe Pulizzi page as literal clone structure | Original W11 task | Benchmark, not a second book | Optional 30-min study still useful |
| Inclusive 33-day close (Nov 3) | KIMI arithmetic note | KS exclusive clock is the one that charges | Never — document the convention instead |
| Keep “NFT” internally for a later non-KS product | Original Tier 5 | KS-banned on the live page | After campaign, off-platform, if legal |
| Fall 2026 St. Pete if already contracted | Original Tier 7 | Tight vs Oct campaign | Only with a real contract date |
| Paid retargeting / pixel | Extension of ads plan | No budget in source | D18 |
| International shipping matrix | Common KS need | Not in source | Before paperback launch, with real quotes |
| Named journalist / podcast list | @CEO workstream | No names in source | Owner-supplied only |
| Credit AI agents on the KS page | This thread | Not requested; can look gimmicky | Owner call |
| Image-only forever (no hero) | Risk table | Weaker than a 2-min founder video | If @THY cannot record |
| 3 AM PST as a brand ritual | Original protocol | Operator-health risk | D12 |

---

## 22. OWNER DECISIONS REQUIRED

Every unresolved decision in one place. Campaign page should not go to Kickstarter review until **D1, D4, D5 (language), prices, and retreat keep/drop** are answered. Others can follow but will show up as holes.

### D1 — Launch date
- **Options:** (A) Fri Oct 2 – Wed Nov 4 *(working)* (B) Fri Oct 9 – Wed Nov 11 *(slip if review not in)* (C) Sat Sep 26 – Thu Oct 29 *(in-channel; not recommended)* (D) another Friday the owner names.
- **Why it matters:** every date in this document hangs on it. Sep 26 has no review slack and breaks Friday protocol.
- **Need:** a single yes.
- **Depends:** §§10–15, 20.

### D2 — Funding stack
- **Options:** (A) KS goal $5K, metric stretch $15K+ *(PDF)* (B) KS goal $5K, published stretches $35K / $54K *(SOT on top of PDF)* (C) raise the KS goal itself to $35K *(not recommended without list proof)*.
- **Why:** the number on the button vs the numbers on the stretch bar.
- **Need:** which ladder is public.
- **Depends:** §§7, 9, 19.

### D3 — Digital / access pricing
- **Options:** leave TBD (blocks review) · adopt SOT **$47/yr** for Digital Access · owner-supplied prices for Tiers 1–5.
- **Why:** Kickstarter rejects hollow rewards.
- **Need:** dollar amounts and whether $47/yr is the access tier.
- **Depends:** §§8, 16.

### D4 — Public brand URL
- **Options:** burnedoutadvisor.com *(PDF)* · aibook.fun *(SOT; auto-renew closed the expiry flag)* · weown.academy *(MiMo)*.
- **Why:** every CTA and legal page points somewhere.
- **Need:** one URL.
- **Depends:** §§5, 10, 12.

### D5 — Tier 5 scope
- **Options:** (A) keep the offer, public name **Digital Access Subscription** (B) drop the tier (C) replace with something owner-defined.
- **Why:** original was “NFT subscription”; KS will reject that language even if the offer stays.
- **Need:** in or out, plus public name.
- **Depends:** §§5, 8, 17.

### D6 — Colorado retreat
- **Options:** Summer 2027 · drop · a specific contracted date.
- **Why:** “Colorado Summer” 2026 is past.
- **Depends:** Tiers, graphics, KPIs.

### D7 — St. Pete retreat
- **Options:** Fall 2026 if contracted · Fall 2027 · drop.
- **Why:** same as D6; Fall 2026 is tight against an Oct campaign + Feb book delivery.
- **Depends:** Tiers, graphics, KPIs.

### D8 — Success metrics
- **Options:** keep 100 backers / 50K impressions / $15K+ · refresh for compressed runway.
- **Depends:** §19.

### D9 — Season tag
- **Options:** #WeOwnSeason005 *(working, matches Oct-2026 / S005)* · remain on 004 · other.
- **Depends:** headers, social.

### D10 — Roster
- **Options:** confirm @THY / @LFG / @CEO / @GTM / Brian / Lou · update names.
- **Depends:** KS authors block, RACI, headshots.

### D11 — Legal page source
- **Options:** still clone 6 pages from pTokenAssets · other counsel/source.
- **Depends:** KS compliance.

### D12 — 3:00 AM PST launch protocol
- **Options:** keep · shift to a later first-post time with a named operator.
- **Depends:** §11.

### D13 — Holiday-adjusted production dates
- **Options:** accept Jan 8 / 15 / 22 / 29, 2027 · owner-supplied dates.
- **Depends:** §15.

### D14 — Slip rule
- **Options:** if review is open on launch morning, **slip to next Friday** *(recommended)* · launch anyway *(not recommended)*.
- **Depends:** D1, review gate.

### D15 — Public estimated delivery
- **Options:** **February 2027** for physical *(recommended)* · other month the owner can actually hit.
- **Depends:** KS page, backer trust.

### D16 — KS account + Stripe + FluentCRM actually exist
- **Options:** confirm live · name the blocker.
- **Depends:** submit, email, checkout.

### D17 — Collector “exclusive extras”
- **Options:** name producible extras · drop “exclusive extras” until named.
- **Depends:** Tier 4.

### D18 — Paid budget
- **Options:** $0 until organic · owner-set cap for Oct 9–15.
- **Depends:** §§12.3, 16, 19.3.

### D19 — Scope freeze
- **Options:** this blueprint’s asset list is the list · owner adds HeyGen / extra SKUs.
- **Depends:** burnout risk, §13.

### D20 — Book delivery date printed on the KS page
- Overlaps D15; original dependency #4 owned by @THY.

---

## 23. AGENT CONTRIBUTION MAP

Honesty about inputs: this thread did **not** contain nine independent full campaign *plans*. It contained **one original master plan (PDF)**, **one full date-revision**, and **multiple independent verification / strategy passes**. Unique ideas from each are mapped below so nothing is silently credited or dropped.

| Source | What it contributed to this blueprint |
|---|---|
| **Original PDF** (Apr 25, 2026 · 21 pages · LibreOffice 24.2) | Title, $5K philosophy, 33-day Fri→Wed shape, 7 tiers, 5 stretch slots, RACI, 8-block wireframe, 6 hype posts, 3 ad angles, 60+ graphics, 4 videos, 305-piece cadence, launch-day clock, 8 backer updates, Pulizzi benchmark, pTokenAssets legal clone, Joe-Friday 6:05/8:00 EST, 200 early-bird cap |
| **🚀 LFG-Grok revision** (`84bcde9e` · OUTBOX Oct-2026 plan) | Recast to Oct 2–Nov 4; season 005; phase collapse; holiday-shifted fulfillment; catch-up posts; raised review/video/burnout likelihoods; 16 confirmation flags; exclusive 33-day close; Sep 26 recorded but unused |
| **🛡️ GTM-GLM** (orchestrate + fold-list) | 4 NFT hits not 3; F1–F8 fold list; 21-page correction vs “38”; zero-slack review math; aibook.fun auto-renew closes expiry; slip-to-Oct-9 as load-bearing |
| **MC-BA-IMAIT-META-GLM** | 19/19 date math; P0 NFT compliance; SOT $35K/$54K and $47/yr and domain discrepancy; self-corrected NFT count to 4; Post-1 Day −21 original error acknowledged |
| **MC-BA-IMAIT-META-KIMI** | Original internal contradictions (phase length, week restart, W16/W17 overlap, Day −21, 60-day vs Day 110, Day 85 ≠ Sep 21, 34 vs 33); zero-slack submit-by; §1.2 as the unflagged NFT strategy sentence; domain-expiry self-correction accepted |
| **MC-BA-IMAIT-META-GROK** | 26/26 weekday check; SOT pass; inclusive vs exclusive close clarification; do not reopen 09-05 domain flag |
| **🌾 GTM-MiMo** | Full PDF date inventory; Sep 26 vs {Oct-2026} conflict table; weown.academy as third URL; metrics-may-need-refresh; coordination lane map |
| **MC-BA-CCC-META** | Decision frame: two blockers (launch date + NFT); deduped owner table; drift-gate that 13 original sections were preserved; page-count /Count 38 explanation |
| **@GTM** | Join / resume; StarLink +50GB Azur (ops note only); orchestration directions |
| **@LFG (this request)** | Mandate to synthesize a 20-section operating blueprint + Idea Bank + Decision Register + Contribution Map, rather than another date-swap |

Seats that had not posted a unique campaign document in-thread at synthesis time (QWEN, Nemotron, Laguna, FedArchBuzz) are not assigned invented ideas. If they later add unique checks, fold them into §21 / §22 without renumbering D1–D20.

---

## 24. Quality-control record

Second review against the six phase gates in the request:

| Check | Result |
|---|---|
| Every provided document considered | Yes: PDF extract, Oct-2026 revision, and every in-thread verification pass listed in §23 |
| Strong ideas not lost | Pulizzi, pTokenAssets, 200 cap, 3 ad angles, 3 AM protocol, image-only fallback, catch-up burst, Christmas collision, zero-slack review, SOT ladder, $47/yr, three URLs, exclusive 33-day note — primary or Idea Bank |
| Duplicates consolidated | Date audits merged; NFT count standardized at **4 original body hits**; domain expiry **closed** |
| Conflicts addressed | Launch date, funding ladder, URL, NFT language, 33-day convention, retreat seasons — all in §22, not silently picked |
| Old campaign dates removed from *live* plan | June 26 / July 29 appear only as historical source. Live calendar is Oct 2–Nov 4 or marked DATE TO BE CONFIRMED |
| Dates internally consistent | Same exclusive +33 arithmetic as the verified revision |
| Unverified info not stated as fact | SOT figures labeled SOT-cited; prices not invented |
| Financial numbers not invented | No fake print, ads, or fee math |
| Owner decisions identified | D1–D20 |
| Actionable | §20 sequenced as DO NOW → FULFILLMENT |
| Reads as one strategy | Operations PDF + review science folded into LFG’s 20-section spine |

**P0 before Kickstarter submit:** D1 (or accept working Oct 2) · NFT language gone · no TBD prices on live tiers · no past-season retreats · page submitted by Sep 23 or slip to Oct 9.

---