docs: rewrite PRD, Spec, and Implementation Plan for clarity

Plain-language rewrite of the three AIBook.fun planning docs, with a product
review folded in:

- Name one core loop (read -> run -> share) and a single North-Star metric
  (activation), reported ahead of the fundraising numbers.
- Layer the product: v1 = the core loop; contributor economy, cohorts,
  agent-onboarding, and the ecosystem funnel become explicit later layers
  instead of co-equal launch goals.
- Add the "Minimum Lovable Library" launch gate: seed 15-20 tested workflows
  ourselves before asking anyone to pay, rather than betting the launch on the
  crowd filling an empty shelf.
- Reframe the contributor incentive honestly: today's mechanic is affiliate
  referral, not payment for writing workflows; make paid contribution a
  launch-blocking decision.
- Force the subscription-vs-lifetime pricing tension into a reasoned decision.
- Split the product-validation bar from the funding floor ("funded" != validated).
- Lead the pitch with utility; make ownership the retention layer.
- Trim governance to the two gates that matter (no-crypto scrub, truth in claims).
- Turn the domain "decision" into a same-day chore.
- Translate internal jargon, handles, and merge-history out of the doc bodies.

Old versions preserved in git history; a field-by-field ID mapping can be
produced on request.
This commit is contained in:
SinachPat
2026-08-26 14:43:54 +01:00
parent cbcdccc889
commit 33c2af4359
3 changed files with 828 additions and 503 deletions
+265 -152
View File
@@ -1,190 +1,303 @@
---
title: "AIBook.fun — Product Specification (CONSOLIDATED v1.0-DRAFT)"
title: "AIBook.fun — Product Specification"
type: spec
tags: [aibook, weown-ai, prj-031, kickstarter, spec, product, responsible-agentic-ai, social-education, okf]
status: draft
created: 2026-08-22
source-of-truth: "https://github.com/CCCbotNet/fedarch/blob/main/_PROJECTS_/PRJ-031_WeOwnAI-Book.md"
generated:
by: "AI:CCC-MAIT-S004-PAT-DeepSeek (SEAT-1 governance/OKF) + ProductBuzz [PAT] (Product + Branding SME) — merged v0.2, amended v0.3"
at: "2026-08-22T15:36:00Z"
verified:
- by: "buzz channels list (relay) — bMAIT AiBook.fun channel desc"
at: "2026-08-22"
- by: "curl github.com/CCCbotNet/fedarch (PRJ-031 SOT v3.2.1.3)"
at: "2026-08-22"
sources:
- id: sot
resource: "https://github.com/CCCbotNet/fedarch/blob/main/_PROJECTS_/PRJ-031_WeOwnAI-Book.md"
note: "PRJ-031 v3.2.1.3 · GTM_2026-W10_203 · APPROVED · $47/yr + Kickbooster affiliate · 6 tiers · $5K/$35K/$54K · Season-003 dates superseded"
- id: gtm-learn
resource: "buzz://channel/4ed06d1f-a01a-4c73-b61e-0353d4cd8e87 (event b8531f38)"
note: "@GTM LEARN 2026-08-16 · GTM_2026-W33_6089 · common denominator + 5-tier ownership barriers"
- id: gtm-deepseek-5017
resource: "buzz://channel/4ed06d1f-a01a-4c73-b61e-0353d4cd8e87 (event f22c2e59)"
note: "🧩 LEARN 5017 · GTM_2026-W34_5017 · model + date + affiliate verification"
- id: channel-desc
resource: "buzz channels list 2026-08-22 (relay)"
note: "🎭bMAIT🤖AiBook.fun 📚[.OCA] — common denominator; Kickstarter 9/26/2026"
- id: pat-concept
resource: "buzz://channel/4ed06d1f-a01a-4c73-b61e-0353d4cd8e87 (event a05e44b2)"
note: "@pat 2026-08-21: open book of RAAI workflows; lifetime buy; curator royalties (DRAFT — R-011 pending)"
- id: pb-spec
resource: "PLANS/AIBOOK/AIBOOK_SPEC.md (ProductBuzz draft v0.1)"
note: "Parallel draft merged into this canonical — vision, principles, actors, social methods, KS package"
- id: workspace-note
resource: "RESEARCH/AIBOOK_FUN_NOTE.md"
note: "Project note + alignment verdicts (2026-08-21)"
owner: Patrick (Product)
launch-target: 2026-09-26
last-updated: 2026-08-26
companions: [AiBook_PRD.md, AiBook_Implementation_Plan.md]
---
# 📚 AIBook.fun — Product Specification
**CONSOLIDATED v1.0-DRAFT** · 2026-08-22 · Authors: **ProductBuzz [PAT]** (Product + Branding SME, Product Ops) + **CCC-MAIT-S004-PAT-DeepSeek** (SEAT-1 governance/OKF) · Owner: @pat → @GTM (R-011 sign-offs) · Companion: `AIBOOK_PRD.md`, `AIBOOK_IMPLEMENTATION_PLAN.md` · **⛔ DRAFT — not a live claim. No R-011.** (v1.0-final naming reserved for the R-011'd freeze, PRD §9.)
> v1.0-DRAFT consolidation (2026-08-22T15:36:00Z, SEAT-1 after ProductBuzz self-review 15:22Z): trunk = v0.3. Folded R1 (affiliate zero-cost entry + Kickbooster 10% fee, §4.5) · R2 (affiliate payout milestone → PRD FR-4.7) · R3 (WeOwn Chat ledger dogfooding option → PRD FR-3.4) · F1 (gates G0–G3 kept; G4 dropped everywhere) · F2 (15/10/10/5 everywhere) + SEAT-1 deltas S1 (claims-register affiliate row corrected 15/10/5 → 15/10/10/5) · S2 (Risk #9 → Risk #4, PRD §7 refreshed register) · S3 (verified-block parity). v0.3 amendment history below:
> v0.3 amendment (2026-08-22T13:36Z, Product Ops review): marker vocabulary corrected (9/26 = CONFIRMED, not LIVE) · floor numbering per DRI ruling (F1 confidentiality / F2 cross-customer / F3 off-domain, all FLOOR 0 — manual §5.3/§7.1) · D-7 resolved at DRI level · frontmatter timestamps corrected to real write time (v0.2 stamp was future-dated ~2h — fixed).
Status markers (Product Ops Manual vocab): LIVE / PARTIAL / NOT LIVE / DRAFT / OPEN / CONFIRMED / FLOOR. Anything DRAFT is not to be presented externally as final.
> **Status: DRAFT.** This spec is the *thinking* behind the product — the vision, the
> principles, the model. The [PRD](AiBook_PRD.md) turns it into requirements; the
> [Implementation Plan](AiBook_Implementation_Plan.md) turns it into a schedule. Commercial
> figures and unconfirmed terms here are planning assumptions, not commitments, and must not be
> quoted externally until signed off ([§8](#8-open-decisions)). See
> [Appendix — What changed](#appendix--what-changed-in-this-revision) for how this revision
> differs from the prior draft.
---
## 1. Vision
## TL;DR
> **AIBook.fun turns "the Book" from an artifact into an engine.** It is the 📚 Learning pillar of ♾️ WeOwnNet — the *common denominator* every human and agent passes through to onboard into the ecosystem (`🎭bMAIT🤖AiBook.fun 📚[.OCA]`, relay-verified channel desc). It is a **living, crowd-created, subscription book of well-documented Responsible Agentic AI (RAAI) workflows** — open for contribution, owned by its readers-as-members, launched via Kickstarter on **9/26/2026** (CONFIRMED, relay-verified).
AIBook.fun is a **living, crowd-written field guide to using AI agents responsibly at work.**
Its unit of value is a **workflow you can run** — a documented, tested recipe for doing a real
job with AI, including the guardrails. It launches as an annual subscription via Kickstarter on
**September 26, 2026**.
The product is hired for four jobs:
1. **Educate** — teach practitioners (humans *and* agents) RAAI from well-documented, battle-tested workflows, not hype.
2. **Onboard** — be the shared literacy base / Gate 0 for the ecosystem (knowledge denominator everyone owns together).
3. **Incentivize** — give contributors (co-authors, curators, affiliate community) a real economic stake, so the book stays fed and current.
4. **Funnel** — top of the AgencyPRO (= PRJ-002) funnel: every backer is a qualified lead.
The product does four jobs, in priority order:
**One-sentence pitch:** *"Professionals wrote the book on AI — together. A crowd-created, living guide to Responsible Agentic AI that you own a stake in, taught as workflows you can actually run."*
1. **Teach** practitioners how to actually use AI — from tested workflows, not hype. *(This is
v1.)*
2. **Fund & assemble** a founding community through the Kickstarter. *(This is v1.)*
3. **Reward contribution** so the book stays current — the "living" part. *(Design it now,
prove it just after launch.)*
4. **Connect** readers into the wider WeOwnNet ecosystem. *(Ongoing, low-effort.)*
## 2. Product principles (hard boundaries) + pillars
The hard truth this spec insists on: **jobs 1–2 are the launch; jobs 3–4 are layers we build on
top of a proven core.** Trying to ship all four at once is how a small team ships none well.
**Gates, not preferences** — inherited from ecosystem + PRJ-031 SOT:
1. **Grounded in practice** — every workflow documents real method: problem → constraints → steps → safeguards → evidence. No theory without a runnable shape.
2. **Responsible by design** — RAAI guardrails are part of every workflow template (data handling, human oversight, failure modes), not an appendix.
3. **Open contribution, curated quality** — anyone can propose a workflow; curators/co-authors review. Incentive = affiliate income per SOT; royalty variant OPEN (@GTM R-011).
4. **Ownership, not access** — 5-tier barrier model (GTM_2026-W33_6089): Knowledge → Identity → Brand surface → **Economic stake** → Governance. Owning the denominator = real common base.
5. **The boundary is the product** — no general-purpose AI chatbot claims, no regulated advice on the book's own authority, one honest set of claims (§8).
**One-sentence pitch (utility-first):** *"Steal 20 tested AI workflows you can run this week —
from a living guide that practitioners keep current, and that you can help write."*
| # | Pillar | Design consequence |
---
## 1. Vision & the core loop
The prior draft's slogan was *"turn the Book from an artifact into an engine."* That's the right
ambition — but an engine needs one cylinder firing before you add the rest. Here is the cylinder:
```
READ a workflow → RUN the Try-it (~15 min) → SHARE the result → (come back)
```
Everything else the product wants to be — a contributor economy, a cohort program, an
onboarding corpus for AI agents — is a **layer built on top of this loop**, and only worth
building once the loop demonstrably works. We measure that with one number, **Activation**: *did
a reader run at least one workflow within 14 days?* (Full metric set in [PRD §8](AiBook_PRD.md).)
### The product in layers
| Layer | What | When |
|:--|:--|:--|
| P6 | **Trust-floored** | 3 floors per manual §5.3/§7.1 (all FLOOR 0): **F1** confidentiality · **F2** cross-customer exposure · **F3** off-domain (DRI-ruled 08-22, @pat override window); flyer rule + two-tab (green/red) boundary UX; ZDR stance: "documents stay on your instance", NEVER "ZDR is active" |
| P7 | **OKF-native** | Book = Google OKF v0.2 knowledge bundle (frontmatter, `type`, `sources` provenance, trust tiers: unverified → machine-confirmed → human-reviewed) — versionable, renderable, auditable, agent-native |
| P8 | **NFT-free public face** | Translation table enforced on all KS-facing surfaces; zero token/Web3/crypto language publicly |
| **Core (v1)** | Subscription book of tested workflows + read→run→share loop | **Launch** |
| Contribution | Readers submit their own workflows (needs a real incentive — see [§3](#3-actors--the-contributor-question)) | Just after launch |
| Cohorts | "Book Circles," Workflow-of-the-Week showcase | After content proves demand |
| Agent-native | Same content, read by AI agents to onboard | Deliberate future use of the format |
| Ecosystem funnel | Backers flow into wider WeOwnNet programs | Ongoing |
## 3. Actors & jobs
---
| Actor | Who | Job | Key boundary |
## 2. Principles (the hard boundaries)
These are gates, not preferences — a workflow or a claim either clears them or it doesn't ship.
1. **Grounded in practice.** Every workflow documents a real method: problem → constraints →
steps → safeguards → evidence. No theory without a runnable shape. The steps **show the
actual tool output**, because "it works" is something the reader verifies, not something we
assert.
2. **Responsible by design.** The responsible-AI guardrails (data handling, human oversight,
failure modes) are part of *every* workflow template — not an appendix, not an afterthought.
3. **Open contribution, curated quality.** Anyone can propose a workflow; curators and
co-authors review before it's published. *(The incentive that makes people actually
contribute is still an open decision — see [§3](#3-actors--the-contributor-question) and
[D-2](#8-open-decisions).)*
4. **Ownership as a reason to stay, not the reason to buy.** The buyer's job is utility ("help
me do a thing this week"). Community and ownership are what turn a reader into a member —
they're the retention layer, not the opening pitch.
5. **The boundary is the product.** No general-purpose-chatbot claims, no regulated advice on
the book's own authority, and one honest set of claims (nothing draft presented as final).
---
## 3. Actors & the contributor question
| Actor | Who | Their job | The boundary |
|:--|:--|:--|:--|
| **Reader / Subscriber** | Practitioner (RE, FA, fractional C-suite, higher ed, communities, tech) | Get current, trustworthy RAAI workflows to apply this week | Pays for access ($47/yr baseline — DRAFT until relaunch sign) |
| **Contributor / Co-author** | Confirmed: @THY (RE/FA) · @CEO (C-suite) · @GTM (tech/RAAI); potential: B.W. Piper (higher ed), L. Kerner (communities) | Publish a documented workflow; earn income + reputation | Content curated; workflow template enforced |
| **Curator** | Co-authors + community editors | Keep quality bar; run editorial pipeline | Curation ≠ platform ownership |
| **Affiliate** | Community / podcast / press | Refer backers; earn commission | Kickbooster 15/10/10/5% (SOT) |
| **Ecosystem prospect** | Anyone not yet in WeOwnNet | Learn responsible AI; take a stake | Becomes AgencyPRO funnel |
| **Agents (WeOwnNet-native)** | Every agent in the ecosystem | Read the Book as onboarding corpus (AGENTS.md → Book) | Book = machine-readable markdown; workflow schema |
| **Reader / subscriber** | Practitioners (real estate, financial advisors, fractional execs, higher ed, communities, tech) | Get current, trustworthy AI workflows to apply this week | Pays for access (~$47/yr — *draft*) |
| **Co-author** | Confirmed: three founders across RE/FA, C-suite, and tech. Potential: two more for Higher Ed & Communities | Own a vertical; write and curate its workflows | Content follows the template; curated |
| **Curator / editor** | Co-authors + community editors | Keep the quality bar; run the editorial pipeline | Curating ≠ owning the platform |
| **Affiliate** | Community, podcast, press | Refer backers; earn commission | Commission rates below |
| **Ecosystem prospect** | Anyone not yet in WeOwnNet | Learn responsible AI; maybe get involved | Becomes a funnel lead |
| **AI agent** | Ecosystem agents *(future layer)* | Read the book as an onboarding corpus | Optimized-for-later, not a launch requirement |
**Anti-personas:** people wanting a general AI book with no practice behind it; anyone seeking regulated professional advice from the book's own authority; teams wanting private multi-tenant infra (not applicable — but the claim stays).
**Who it's not for:** people wanting AI theory with no practice behind it; anyone seeking
regulated professional advice from the book itself; teams wanting private hosted infrastructure
(out of scope).
### Contributor economy (Reader → Owner → Contributor)
| Tier | Role | Documented income |
|:--|:--|:--|
| Reader / backer | Subscribes, reads, learns | access |
| Community affiliate | Shares via Kickbooster | **10%** (documented) |
| Co-author (vertical) | Owns a chapter | **15%** affiliate (documented) |
| Curator / editor | Reviews, structures, maintains | OPEN — royalty variant → @GTM R-011 |
| Podcast / press | Amplifies | **10% / 5%** (documented) |
### The contributor economy — say what it actually is
This is the most important honesty correction in the spec. The prior draft presented a
"Reader → Owner → Contributor → Governance" ownership ladder and a table of contributor income.
Read the mechanics closely and the income is **affiliate commission for *referring backers*** —
not payment for *writing workflows.*
## 4. The product: a living book, built from workflows
### 4.1 Content model (the heart)
Crowd-created from a **library of workflow documents** (SOT: "crowd-created", multi-vertical). Each workflow:
| Field | Purpose |
| Role | What they actually earn today |
|:--|:--|
| **Problem (JTBD)** | The job/user pain the workflow solves |
| **Actors** | Who runs it (person, role, or agent) |
| **Method** | Ordered, reproducible steps — with **visible tool returns** as evidence (L-406: first request = first output = tools) |
| **Safeguards** | RAAI guardrails: data handling, oversight, failure modes, escalation |
| **Evidence** | Documented result, artifacts, or metrics |
| **Try-it** | A 15-minute exercise so readers learn by doing |
| **Costs** | Model/tool costs where known — openness about economics |
| **Author metadata** | Identity (CCC-ID where applicable), date, vertical; every claim cites sources |
| Reader / backer | Access |
| Community affiliate | 10% commission — for *referring backers* |
| Co-author | 15% commission — for *referring backers* (plus a byline for writing) |
| Podcast / press | 10% / 5% commission — for *referring backers* |
| Curator / editor | **Nothing documented** — royalty mechanic is unresolved |
**Chapters** = curated workflow collections per vertical: Real Estate · Financial Advisors · Fractional C-Suite · Higher Ed · Communities · Technology/RAAI (SOT §Co-Authors). **Editions** = annual refresh (subscription rationale: "content stays current with rapidly evolving Agentic AI"). **The Book as training corpus** = same markdown feeds agent onboarding (Gate 0) — the first **agent-native** book in the ecosystem.
So today, **writing a workflow earns a byline; referring a backer earns money.** That's a
referral program, not a contributor economy. For the "living book" thesis to be real, writing
good content has to pay — and *how* it pays is [decision D-2](#8-open-decisions), which this spec
argues is **launch-blocking**, not a later nicety. Until it's resolved, v1 is honestly an
**authored book** (a founding set of co-authors), with open paid contribution as the very next
thing built.
### 4.2 Social education methods (how people actually learn)
Beautifully simple, deliberately social:
1. **Read → Do → Share.** Every chapter ends in a Try-it. Readers post results back to the community. Learning = applied, visible, contagious.
2. **Book Circles (cohorts).** Small groups read one chapter/week and meet (online or agent-moderated) to review each other's Try-its — the echo of the IRL retreats (BurnedOut CO/FL, SOT §Retreats).
3. **Practice-to-Publish pipeline.** Try-it results that survive curation become micro-contributions → affiliate income path. Reader → contributor → stakeholder.
4. **The weekly showcase.** "Community Workflow of the Week" on aibook.fun + #FlowsBros on WeOwn.FM / email / LinkedIn — the public classroom that makes the book feel alive.
5. **Agents as co-learners.** Book is agent-native; onboarding agents read it too — operationalizing "no human or agent inside the wall without the Book" (GTM directive 08-16).
6. **The Kickstarter as lesson one.** Rewards include learning experiences (group Q&A, webinar, retreat seat); every campaign update ships a mini-lesson — "funded ≠ finish line; here's Chapter 1."
---
### 4.3 Subscription & the "lifetime" question
- **Documented baseline (SOT v3.2.1.3, APPROVED):** `$47/yr` annual digital subscription + hardcopy upcharge. Rationale: freshness as AI evolves; ongoing community; recurring revenue; affirmative ownership stake. **DRAFT for the 9/26 relaunch until @GTM re-signs.**
- **pat's variant (08-21):** "buy for a lifetime." Compatible as a **Lifetime Access tier** (~3× annual ≈ $97–$147 one-time — **DRAFT figures, do not quote**): a *stronger* Tier-4 economic stake. **OPEN — @GTM (R-011).** Spec recommends: keep $47/yr as the anchor (recurring, fresh content); offer lifetime as a premium/early-bird option that capitalizes the community fund — not a replacement.
## 4. The product: a book built from workflows
### 4.4 Digital surface (2026)
| Surface | What | Status |
### 4.1 The unit of content — a Workflow Recipe
One template, used for every entry. The template *is* the quality guarantee — the structural
answer to "how do I know this isn't hallucinated AI advice?"
| Field | What it captures |
|:--|:--|
| **Problem (the job)** | The real task the workflow solves |
| **Actors** | Who runs it — person, role, or AI agent |
| **Method** | Ordered, reproducible steps — **showing real tool output**, not describing it |
| **Safeguards** | Data handling, human oversight, failure modes, escalation |
| **Evidence** | The documented result — artifacts or metrics |
| **Try-it** | A ~15-minute do-it-yourself exercise |
| **Costs** | Model/tool costs where known — honesty about economics |
| **Author & sources** | Who, when, which vertical, with citations |
**Chapters** are curated collections of these per vertical. **Editions** refresh annually —
which is the honest justification for a *subscription*: AI moves fast enough that a static book
goes stale, so the value is in staying current.
### 4.2 Seed the shelf before you sell tickets (the cold-start rule)
The value proposition is a rich library. The failure mode is a near-empty one. Crowd-sourced
libraries reliably die at cold-start: nobody contributes to an empty library (no readers yet),
and nobody pays for an empty one (no value yet), so both sides wait forever.
**The rule:** before we ask anyone to pay, the team and co-authors seed a **Minimum Lovable
Library** — a floor of tested workflows (recommended **15–20 across ≥3 verticals**, team to
ratify) — themselves. This is a launch gate. Community contribution is what happens *after* the
shelf is worth browsing. *(This is the single biggest risk in the whole plan; see
[PRD §5.2](AiBook_PRD.md).)*
### 4.3 How people actually learn (the social layer — mostly post-launch)
These methods are what make the book feel alive. They are **Layer 3** — designed now, switched on
around and after launch, not gating it:
1. **Read → Do → Share.** Every workflow ends in a Try-it; readers post results back. Learning
becomes applied, visible, and contagious.
2. **Book Circles.** Small cohorts read one workflow a week and review each other's Try-its — the
online echo of the in-person retreats.
3. **Practice-to-publish.** A reader's Try-it result, once curated, can become a
micro-contribution — the on-ramp from reader to contributor.
4. **Workflow of the Week.** A public showcase (site + community + email) — the "open classroom"
that makes the book visible to non-subscribers.
5. **The Kickstarter as lesson one.** Every campaign update ships a mini-lesson — "funded isn't
the finish line; here's Chapter 1" — so the campaign itself teaches.
### 4.4 Digital surface (current state)
| Surface | What it is | Status |
|:--|:--|:--|
| `aibook.fun` domain | Public home: pitch, sample workflows, affiliate signup, campaign link | 🔴 parked, **expires 2026-09-05** — auto-renew OPEN (@GTM) |
| Framer landing (POC) | Staged `217fbfc` (8 files: index, styles, affiliate.js, content.json, NFT-free mapping, layout spec) | 🟡 staged-local, not pushed (stage-never-push → @GTM:ADMIN) |
| Subscription access | Digital access key → PDF + web reader + annual updates (SOT FAQ wording) | NOT LIVE (post-campaign) |
| Community | WeOwn Chat (bMAIT AiBook channel + Circles), Signal, FluentCRM | PARTIAL — channel LIVE; Circles not built |
| Kickstarter page | Hero video, 6 tiers, stretch goals, FAQ, risks | NOT LIVE — build W35–W37 |
| `aibook.fun` domain | Public home: pitch, sample workflows, affiliate signup, campaign link | Parked — **expires 09-05, renew immediately** |
| Landing page (built) | A staged proof-of-concept, ready to review and push live | Staged locally, not yet public |
| Subscription access | Digital key → PDF + web reader + annual updates | Not built yet (post-campaign) |
| Community | Team channel live; cohort spaces not built | Partial |
| Kickstarter page | Hero video, tiers, stretch goals, FAQ, risks | Not built — build in the weeks before launch |
### 4.5 Kickstarter package (SOT-derived, dates refreshed)
- **Launches 9/26/2026** (CONFIRMED; SOT Apr–May = Season-003 vintage, superseded).
- Goals: `$5K` min / `$35K` target / `$54K` stretch · 706-backer projection ≈ $53.6K.
- Tiers: ☕ $10 Supporter · 📚 **$47 THE BOOK** · 🎯 $88 Advisor Bundle · 🏆 $248 VIP · 🤝 $488 Cooperative Patron · 🏛️ $4,888 Founding Sponsor.
- Stretches: audiobook $20K · workbook $30K · video course $40K · community $50K.
- **NFT-free mandatory** (KS bans NFT/Web3/crypto — translation table exists; Risk #4 Critical — PRD §7 refreshed register). "Subscription NFT" internally → **"annual digital subscription"** publicly.
- **Affiliate (Kickbooster.me):** co-author 15% · community 10% · podcast 10% · press 5% · 30-day cookie · native KS integration · **~$0 upfront to join; Kickbooster fee = 10% on referred amount (R1 — restored from ProductBuzz v0.1).**
### 4.5 The Kickstarter package
- **Launches 9/26/2026.** *(The source plan's earlier spring dates are superseded.)*
- **Goals:** $5K min · $35K target · $54K stretch (≈706-backer projection).
- **Pledge tiers:** ☕ $10 Supporter · 📚 **$47 The Book** · 🎯 $88 Advisor Bundle · 🏆 $248 VIP ·
🤝 $488 Cooperative Patron · 🏛️ $4,888 Founding Sponsor.
- **Stretch goals:** audiobook ($20K) · workbook ($30K) · video course ($40K) · community ($50K).
- **Affiliate (via Kickbooster):** co-author 15% · community 10% · podcast 10% · press 5% ·
30-day cookie · ~$0 to join · ~10% platform fee on referred pledges.
- **Hard constraint — no crypto/Web3/NFT language anywhere public.** Kickstarter bans it; a
single scrub gate reviews every asset before submission. *(See [PRD Appendix A](AiBook_PRD.md).)*
## 5. Ecosystem integration map
| PRJ | Connection | Use |
|:--|:--|:--|
| PRJ-002 AgencyPRO | Book = top of funnel; Sponsors get BUNDLE | Backer → AgencyPRO pipeline |
| PRJ-012 BurnedOutAdvisor | Primary sales/distribution | Retreat + media synergy |
| PRJ-019 Webinar | Backers → webinar → AgencyPRO | Supporter-tier follow-up |
| PRJ-029 WeOwn.Events | #FlowsBros + Luma scheduling | Showcase + retreats |
| PRJ-030 Email Infrastructure | FluentCRM on INT-P05 (@LDC) | Pre-launch list + sequences |
| WeOwn.FM | #FlowsBros | Public classroom |
---
## 5. Where it fits in the ecosystem
| Connected program | The connection |
|:--|:--|
| AgencyPRO | The book is the top of its funnel; sponsors get a bundle |
| BurnedOutAdvisor | Primary sales/distribution; retreat + media synergy |
| Webinar program | Backers → webinar → AgencyPRO follow-up |
| WeOwn.Events | Showcase + retreats scheduling |
| Email infrastructure | Pre-launch list + campaign sequences |
| WeOwn.FM | The public "open classroom" broadcast |
*Keep these as low-effort connections in v1 — the funnel is real value but shouldn't pull focus
from the core loop.*
---
## 6. Commercial model (one honest table)
## 6. Commercial model (one table, honest status)
| Item | Value | Status |
|:--|:--|:--|
| Anchor subscription | $47/yr digital + hardcopy upcharge | DRAFT (SOT-documented; needs 9/26 relaunch re-sign @GTM) |
| Lifetime access (pat's proposal) | TBD — recommended premium tier (~$97–147 DRAFT) | OPEN — @GTM (R-011) |
| Curator royalties (pat's proposal) | TBD — none documented; current mechanic = affiliate | OPEN — @GTM (R-011) |
| Projected revenue (SOT) | $53,628 @ 706 backers | DRAFT planning figure |
| Budget (SOT) | Ads $2,280 · KS fees ~$2,800 · Kickbooster ~$700 · pre-revenue ~$6K | DRAFT planning figure |
| eBookNFT platform | 4 domains held ($216.16); first product = this book | IDEA — not live |
| Anchor subscription | $47/yr digital + hardcopy upcharge | **Draft** — needs commercial re-sign for the 9/26 relaunch |
| Lifetime access | Proposed; ~$97–147 one-time *(figures illustrative — do not quote)* | **Open decision** ([D-1](#8-open-decisions)) |
| Contributor royalties | None documented today; current mechanic is affiliate referral only | **Open decision** ([D-2](#8-open-decisions)) |
| Projected revenue | ~$53,600 at 706 backers | Draft planning figure |
| Pre-revenue budget | ~$6,000 (ads + KS fees + affiliate fee) | Draft planning figure |
| "eBookNFT platform" | A future idea; this book is the first product | Not in scope |
**Claims-governance rule (§8):** nothing in this table may be quoted externally until the row is signed. Never present a DRAFT/OPEN commercial figure as final.
**The rule:** no row in this table may be quoted externally until it's signed. Never present a
draft or open figure as final. *(This is one of the two governance gates worth keeping — see
[§7](#7-trust--governance-kept-proportionate).)*
## 7. Trust, governance & incident posture
- **Claims register entries to open:** "lifetime access available" (DRAFT) · "contributors earn royalties" (DRAFT) · "$47/yr subscription" (DRAFT-until-relaunch-sign) · "affiliate rates 15/10/10/5" (DRAFT-until-relaunch-sign) · "launches 9/26" (**CONFIRMED** — relay + operator-verified fact; not LIVE = not yet running in production).
- **KS rejection risk** (Risk #4 Critical — PRD §7 refreshed register): translation table enforced on every surface; scrub gate before submit.
- **Content quality:** curation pipeline + "grounded in practice" template = answer to hallucination anxiety. "REAL" is not proof — visible tool returns are (#203).
- **3-Floor discipline (manual §5.3/§7.1):** F1 = confidential material never in public chapters (flyer-rule analog) · F2 = paid/subscriber content isolation · F3 = off-domain widget (Book's boundary floor = §8 claims-never-run-ahead-of-capability) · instrument events, never document content (§6.3); breach of any floor = Sev-1 + growth pause (§7.2).
- **Domain continuity:** expiry 09-05 = Sev-2-class risk for a 09-26 launch if auto-renew is off. Owner: @GTM (registrar access). This spec cannot clear it.
## 8. Open decisions (blocking spec → v1.0)
| # | Decision | Lane | Blocked by |
|:--|:--|:--|:--|
| **D-1** | Lifetime tier: yes/no, price, position | @GTM (R-011) | pat's proposal vs SOT $47/yr |
| **D-2** | Royalty mechanics (fixed split? pool? affiliates only?) | @GTM (R-011) | none documented; SOT = affiliate |
| **D-3** | Domain auto-renew aibook.fun | @GTM (registrar) | registrar console — **CRITICAL PATH** |
| **D-4** | SOT refresh → v3.3.0 (9/26 dates, relaunch re-sign) | @GTM + @THY | D-1/D-2 first |
| **D-5** | Framer POC → production push | @GTM:ADMIN | D-3 (don't build on a domain that may lapse) |
| **D-6** | Co-author confirmations (Piper, Kerner) | @GTM outreach | their reply |
| **D-7** | Product-Op Manual §3-4/§6.3/§8 + 3-floor numbering | RESOLVED (DRI) — ProductBuzz ruling 2026-08-22 → SSOT §5: F1 confidentiality · F2 cross-customer · F3 off-domain (all FLOOR 0, manual §5.3/§7.1); @pat override window open |
## 9. Sources
PRJ-031 SOT v3.2.1.3 (curl-verified 2026-08-22) · bMAIT AiBook.fun channel desc (relay 08-22) · FedArchBuzz LEARN GTM_2026-W33_6089 · 🧩 GTM LEARN 5017 · @pat concept post 08-21 (a05e44b2) · ProductBuzz draft `PLANS/AIBOOK/` (merged) · `RESEARCH/AIBOOK_FUN_NOTE.md` · RDAP/DNS/HTTP checks 08-21.
### The subscription-vs-lifetime tension (worth reasoning through, not deferring)
A ~$97–147 lifetime tier breaks even against $47/yr in about 2–3 years. That directly undercuts
the recurring-revenue thesis: either the content genuinely stays valuable (and you're actively
selling a money-loser) or it doesn't (and the annual-renewal logic is false). **Recommendation:**
keep $47/yr as the anchor; if you want a lifetime option, bound it as an early-bird instrument to
capitalize the community fund (capped quantity), and say so plainly — don't ship recurring and
lifetime as equals on vibes.
---
*CONSOLIDATED v1.0-DRAFT — single canonical version (v0.3 trunk + R1–R3 + F1–F2 + SEAT-1 S1–S3). Superseded drafts preserved at `PLANS/AIBOOK/` (v0.1 trio) pending @pat archive call. #LLMmodel: DeepSeek V4 Flash 0731.*
## 7. Trust & governance (kept proportionate)
The prior draft carried heavy governance machinery for a pre-revenue, unvalidated launch. Two
gates prevent real harm and stay sharp; the rest scales up later, with the product.
**Keep sharp (active gates):**
- **No-crypto scrub.** Kickstarter will reject crypto/Web3/NFT language. Every public asset is
scrubbed against a translation table before submission. This is existential.
- **Truth in claims.** No draft/unconfirmed figure appears on any external surface. A short
claims register tracks each commercial claim and whether it's signed.
**Proportionate (plain rules, not ceremony):**
- Confidential material never appears in public workflows; examples are non-confidential.
- Instrument **events, not content** — record *that* a workflow was used/submitted, never the
private content itself.
- Describe data-handling honestly ("your documents stay on your instance") — never claim a
security property we haven't verified is on.
**One integrity question to resolve** ([D-6](#8-open-decisions)): if the "ownership" story was
originally token/NFT mechanics, and all of that is stripped for Kickstarter, does *"you own a
stake"* still describe something real — governance rights? revenue share? credited authorship? —
or is it now marketing over an ordinary subscription? Define it concretely or drop the word.
**Domain continuity:** aibook.fun expires 09-05, three weeks before launch. This isn't a
strategic decision — it's a chore. Renew it now. *(See [Implementation Plan](AiBook_Implementation_Plan.md), "Do this week.")*
---
## 8. Open decisions
The genuinely-open strategic calls (the domain "decision" is gone — it's a same-day chore). Each
carries a recommendation as a starting point, not a settled answer.
| # | Decision | Recommendation |
|:--|:--|:--|
| **D-1** | Lifetime tier — offer it, at what price/position? | Keep $47/yr as the anchor; a lifetime option only as a bounded early-bird capitalization play, not the default. |
| **D-2** | Contributor payment — how do people earn for *writing* workflows, not just referring? | **Resolve before launch** — it's the engine of the "living book." Royalty pool, per-workflow bounty, or an explicit "v1 authored, paid contribution in Q1." |
| **D-3** | Confirm the two unconfirmed co-authors (Higher Ed, Communities) | Confirm this week, or cut those verticals from v1 and add post-launch. |
| **D-4** | Refresh the source-of-truth plan to the 9/26 dates & re-signed terms | Do after D-1/D-2 land. |
| **D-5** | Human-first or agent-first for v1? | Human-first. Build the format so agents *can* read it later; optimize v1 for human learners. |
| **D-6** | Does "you own a stake" survive as a *true* claim without token mechanics? | Define ownership concretely, or stop saying it publicly. Add to the claims register. |
---
## Appendix — What changed in this revision
A plain-language rewrite with a product review folded in. The substance that moved:
1. **Core loop + layered model** (§1) — v1 is the read→run→share loop; the contributor economy,
cohorts, agent-onboarding, and funnel are explicit later layers, not co-equal launch goals.
2. **Told the truth about the contributor economy** (§3) — it's currently a referral scheme;
writing workflows earns a byline, not money. Paid contribution (D-2) is now launch-blocking.
3. **Added the cold-start / Minimum Lovable Library rule** (§4.2) as the #1 risk and a launch
gate.
4. **Forced the subscription-vs-lifetime tension** into a reasoned recommendation (§6, D-1).
5. **Reframed principle 4** — ownership is a reason to *stay*, not the opening *pitch* (utility
sells; ownership retains).
6. **Cut governance to proportionate** (§7) — kept the no-crypto scrub and truth-in-claims;
dropped the ceremony. Added the "does ownership survive the scrub" integrity question (D-6).
7. **Domain demoted** from a gated decision to a same-day chore.
8. **Translated the jargon out** — internal codes, seat/role labels, and merge-history removed
from the body. Old cross-references can be mapped back on request.